Data architecture advisory
What is your actual Time to Insight?
If I ask you right now for a clean, accurate list of your top customers across all business units, how many spreadsheets do you have to scour, deduplicate, and manually clean up just to give me an answer?
If your total Time to Insight is greater than 15 minutes, your organization is operating under heavy data debt. When leadership has to wait days or weeks for basic operational answers, decisions slow down, engineering teams burn hours on repetitive manual requests, and business units end up arguing over whose numbers are right.
We help scaling companies fix upstream data integrity and restructure their pipeline workflows—bringing executive decision loops down to under 15 minutes. No bloated enterprise software pushes. No permanent, expensive consulting footprint. Just clean, audit-ready operations.
Core solutions
What We Do
01
Agile Ledger Architecture (ALA) & Data Debt Elimination
We work with your engineering and data teams to properly structure your data at the upstream ingestion layer. By establishing clean, gold-layer tables for day-to-day business questions and deeper analytics, your business eliminates operational data debt and builds a reliable base ready to scale with AI.
02
Analytics Organizational Restructuring
We partner with your executives, directors, and managers to place analysts directly where they are best leveraged across your business. We clarify roles, responsibilities, intake workflows, and ways of working so your data team moves out of reactive request queues and scales the way it should.
Growing an individual career rather than an organization? See mentorship.
Our people
Who We Are
Executive Data Strategy & Analytics Transformation
Christopher Doidge is the founder of U&I Consulting and an advisory data architect specializing in executive data strategy and analytics transformation. As the creator of the Agile Ledger Architecture framework, he helps enterprise leadership convert fragmented BI environments into trusted decision infrastructure.
With over a decade of hands-on data leadership—ranging from directing supply-and-demand forecasting logic for global agricultural enterprises to leading governed Medallion pipeline shifts for major European classifieds platforms—Christopher focuses on eliminating data debt and drastically reducing executive Time to Insight.